THE originators of the bullet lipstick Guerlain have launched a new take on its Rouge G lipstick, now allowing you to create your own bespoke beauty product. The pathway to this creation comes in just three easy steps. Firstly by selecting the case design from 15 styles including classic silver and gold to powerful prints, marble and leather. Next, choose your shade from 30 rainbow colours, from nudes to intense purples and rich reds. Finally, there is the option to have your personal case engraved with your name or initials.
The Minimal Chic case in white marble
Launching its first bullet lipstick – the Ne m’oubliez pas – in 1870. In 2009, the brand introduced the first jewel-like cosmetic case for lipstick merged with an integrated double mirror – designed by jeweller Lorenz Bäumer  – becoming the first and only Guerlain lipstick to do so.  This year the game has changed again with the customisable edition, satisfying the needs of every style and every pout. The time has come to claim your name on your lippy. Which look will you go for?
No.43 Orange Coral
by Grace Calton
Rouge G de Guerlain is now available in select stores and online retailers. Priced at £37.
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