MFW AW18: Max Mara

Held in the Palazzo del Sonato, Max Mara’s AW18 collection had rock ’n’ roll, yet still chic, vibes this season. Creative director of more than 30 years, Ian Griffiths, alluded to the ‘80s with masculine-turned-feminine, sexy-punk accents.

Max Mara MFW AW18

Max Mara MFW AW18

The show kicked off with supermodel, Lara Stone, dressed head to toe in leopard print which continued throughout the collection. Also seen were models dressed in layers of tartans, something widely seen as an emerging trend this season, with leather also making an appearance. The colour palette was muted with browns, greys and blacks with lighter accents of pinks and white, often paired with tough looking leather gloves and shoes.

Max Mara MFW AW18

Max Mara MFW AW18

Illustrated Max Mara T-shirts, hoodies and vests were styled for the everyday wearer, yet could easily translate to the workplace if coupled with leather trousers or a skirt. Conversely, cigarette trousers provide a more masculine attitude. Blazers and skirts were adorned with sequins to add some dramatic sparkle for the evening. Necklines were high, and hemlines were long,  just what the chilly autumn months call for.

Max Mara MFW AW18

Max Mara MFW AW18

The classic camel coat appeared along with mega fluffy teddy-bear coats, staples of the autumn months. Also seen was outerwear, such as masculinely tailored blazers juxtaposed with pink and leopard print fabrics, setting the new rules of power dressing. Luxuriously comfortable cashmere woollen blanket skirts redefined the meaning of loungewear, giving an upmarket twist to a snug classic.

Max Mara have cleverly subverted classic tropes of autumn dressing to present a collection full of highly wearable, highly covetable and highly comfortable garments that would serve any women very well come the colder months.

By Charlotte Neale

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