Hogan debut new #GENH collection for 2023

THE LATEST collection debuted by the Italian sneaker brand Hogan features a bright and youthful array of products, that centres functionality and luxury style with a so-called “no frills” approach.

As a continuation of the recently launched #GENH campaign, the spring-summer 2023 collection intends to be vibrant and practical, harnessing an energetic youthfulness in a way that is inclusive, rather than exclusive.

With this in mind, brand favourites and icons have been reimagined in a series of intriguing fabrics, as stonewashed denim, jelly mesh, leather and linen merge to create the perfect textured base for your summer wardrobe. The season likewise marks the arrival of a new design, the H360 Basketball inspired low and hi top sneakers, embracing the brand’s philosophy, “from tradition but with foresight.”

Hogan SS23

Hogan SS23

Hogan SS23

Hogan SS23

Hogan SS23

Not only providing a confection of goods for sneaker-heads around the world, the footwear collection will be accompanied by a line of statement accessories, from the practically enlarged Hogan H Bags, to woven top handles with floral embroidery. Though the collection itself champions a more simplistic approach to design, the details and craftsmanship are faultless, and it seems the perfect continuation of the new genderless #GENH initiative.

by Ben Sanderson

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