Redefining Chanel with Numéros Privés

Last week saw the house of Chanel debut Numéros Privés; an inspiring installation, at Russia’s historic Chertkov Mansion, Moscow.  This whimsical, invitation-only instillation sees the house’s iconic codes re- imagined to exciting and inspiring effect. The experience comprises nine rooms, in which the iconic materials, colours, symbols and pieces of Chanel are transformed and reinterpreted.

Attendees at the opening included Mira Duma, Elena Perminova, Renata Litvinova, Natalia Ionova and the Chanel débutantes Musia Totibadze (2013), Karolina Safina (2012) and Anastasia Shubskaya (2011).

MOSCOW NUMERO PRIVE - PHOTOCALL PICTURES BY BOYKO_Alexandra Maniovich MOSCOW NUMERO PRIVE - PHOTOCALL PICTURES BY BOYKO_Karolina Safina MOSCOW NUMERO PRIVE - PHOTOCALL PICTURES BY BOYKO_Ksenia Skvortsova MOSCOW NUMERO PRIVE - PHOTOCALL PICTURES BY BOYKO_Miroslava Duma MOSCOW NUMERO PRIVE - PHOTOCALL PICTURES BY BOYKO_Musya Totibadze MOSCOW NUMERO PRIVE - PHOTOCALL PICTURES BY BOYKO_Nadezhda Mikhalkova MOSCOW NUMERO PRIVE - PHOTOCALL PICTURES BY BOYKO_Natalia Ionova MOSCOW NUMERO PRIVE - PHOTOCALL PICTURES BY BOYKO_Renata Litvinova _Anastasia Ryabtsova

From left: Alexandra Maniovich, Karolina Safina, Ksenia Skvortsova, Miroslava Duma, Musya Totibadze, Nadezhda Mikhalkova, Natalia Ionova, Renata Litvinova and Anastasia Ryabtsova

by Roberta Lister