We’ve all been there: frowning at the reflection of our never-to-be handbag. “If it came in a vivid cobalt - then I’d definitely get it”, “If only there was an ostrich version”, “It’s lovely, but is it big enough?”

‘Ifs’ and ‘buts’ may dominate our increasingly demanding lifestyles, but if you’re on the lookout for a new season tote, Louis Vuitton’s new HAUTE MAROQUINERIE collection may put you at ease.

The service – opening on July 30^th in the luxurious New Bond Street Maison – puts the customer in control, offering a personalised experience to essentially design your very own handbag.

With a choice of timeless styles, quality leathers and a multitude of colours, you can draw elements from your favourite Vuitton classics and combine them to create a virtually unique (and completely uncompromising) bag.

Handcrafted in Asnières, Paris, the birthplace of Louis Vuitton; each bag is exclusively made-to-order, with almost 80,000 possible variations.

Whether it’s a roomy Milaris, structured Lockit or slouchy Noe, choose from Vuitton’s key shapes and characterise them as you wish.

Orders can take between six months to a year, but to have your own everlasting, distinctive, high-crafted piece of Vuitton is surely worth the wait.

Five shapes, eight leathers, twenty-six colours: create your bespoke masterpiece at the HAUTE MAROQUINERIE SALON from Monday.