Farfetched - Fashion from afar

From left: Camilla Skovgaard shoe boot; Comme Des Garcons; Haider Ackermann; Henrik Vibskov; Markus Lupfer; Stella McCartney

The authentic boutique shopping experience can result in jet lag, exhaustion and a stack of accrued air miles. L’Eclaireur in Paris, Feathers in London, Henrik Vobskov in Copenhagen, Wok in Milan… The time it takes to become acquainted with the world’s finest independent stores – and their unique sourcing styles – could run to a lifetime.

Enter farfetch.com, an online concept bringing together more than 70 of the most influential, multi-brand boutiques from across Europe and North America. Instead of trawling by foot or through an exhausting array of websites, farfetch.com anchors some of fashion’s biggest and boldest names in one place. Smaller, up-and-coming designers sit next to long-established labels, whilst preserving the traditional character differences of buyers around the world.

Even with three online departments – Luxe, Lab and Contemporary – shoppers all exit through a single checkout. Each order is then fulfilled by the partner boutique, with each piece arriving precisely as it would, should you have ventured there in person.

Entrepreneur José Neves founded the global business having realised from his own boutique experience, founding b store, Swear footwear and SIX London, that selling with others in front of a worldwide audience – with a such a diverse product range – could be magnetic to the discerning shopper. 

For further details and to experience the boutique, visit farfetch.com

Images courtesy of Farfetch.com

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