Bulgari unveil new high jewellery collection in Paris

Models   . Bulgari Haute Couture Event. Apicius . 8/7/2014 © david atlan . Bulgari Haute Couture Event. Apicius . 8/7/2014 © david atlan

The stars came out to see the sparkle at the Bulgari MVSA high jewellery launch on Tuesday night in Paris during couture week. Being the precious stone powerhouse that they are, they set the scene remarkably well, hosting the event at the stylish Apicius restaurant in the presence of Bulgari’s evermore stylish first lady Carla Bruni. As other members of the trendsetting set, from Poppy Delevigne to Olivia Palermo, brushed shoulders, they were treated to the first glimpse of the newest Bulgari bold MVSA jewellery creations.

Carla Bruni   . Bulgari Haute Couture Event. Apicius . 8/7/2014 © david atlan Bulgari_041 Bulgari_020

For Fall 2014, a colourful cornucopia of new jewels embrace natural shapes, flowing with a contemporary rhythm yet stringed together meticulously with a sacrosanct diligence. Arresting jewels have abetted a woman’s most charming characteristics ever since we cottoned on to their power many moons ago, and now, every facet of femininities various subtleties have been captured in stone by the master jewellers at Bulgari for all to fawn over.

8950 9161  9162Following the special presentation of the new MVSA collection, guests were treated to a preview of the new DIVA medium-high collection which ended with an inviting cocktail dinatoire. An ad campaign for MVSA that captures the essence of Bulgari’s woman-of-the-world muse is set to drop in September, featuring the contemporary crux of the brand’s spirit, Carla Bruni.

by Liam Feltham

Images courtesy of Bulgari

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